10 tips and tricks to make better "seo" on your WordPress website

If your goal is driving organic traffic to your business website - and who isn't thinking today?  - You have to implement good SEO practices. 



" The better your SEO is, the more your site will rank on the search engine result page (SERP).  And the closer you get to the top of the page, the more people will find your product, service or blog. "



  Before I provide you with tips and tricks to better "seo" on your WordPress site, start with a quick seo overview.

What is "seo" and why should you care?

"seo" is a short description for "search engine optimization".

  Google uses a complex algorithm sequence to assess site content, page elements, tags, and site availability - among dozens of other elements - to decide which websites are most relevant to a searcher's query. 


" If you want people to find you, then you need to make sure that the Googlebot crawling on the web not only finds your site, but likes what they see."


  When Google cannot find your WordPress business site, you will not be indexed and have zero chance of ending up on the first page.


 In this case, the only way for people to search your website is that they know the URL or business name.

  Fortunately, WordPress comes with built-in functionality to satisfy those bots.


 The platform's features personally direct search engines through posts, pages, and categories, making it easier to collect information about your enterprise - and increase your SERPs.


The main "seo" tools help you give organic searchers and Google what they are looking for.


Tips, Tricks, and Tools to Boost Your Ranking

See what Google sees with the feature-rich plugin Yoast.


  It provides quick analytical feedback on your content so that you can quickly find out if keyword placement follows best practices, pictures are tagged properly, and your post has a favorable readability rating.  




This gives you a preview to see how you would look in the SERPs and whether your focus appears in the keyword title, content, and meta description.




  Optimize all your images with alt tags (you will see this field when you upload the image file).



  High-quality images on your business website not only enhance the customer experience, but Google considers images when indexing.


"  Since computers only read words, make sure Google can find your photos using keyword-rich titles.'"


  If you use standard filenames like "IMG0002309", you will name your image "lady-purple-sandals".

Avoid duplicate content.


  Check your site to ensure that every URL has unique content because if you use the same content more than once, you will be penalized. 


 For example, do not use the same product description on the pages of "women's shoes," "women's blue shoes," or "women's shoes".


  Use WordPress categories strategically. 


 Like tags, categories help you organize related posts.


  They also provide clues to readers about article content and make it easy for site visitors to find relevant posts on similar topics. 


 Tags are completely optional (although we do not recommend you opt out), but categories are required in WordPress.  



Learn more about difference between categories and tags on this WordPress page.


  In keeping with the shoe theme, the categories can be "footwear" and "women's shoes" and the tags will be "blue" and "slip-on".



Create Effective Permanentlink.  


Reasarch that the numbers in the post title notice readers to click through to read an article, they are not a factor of the ranking algorithm for your business website. 


 So keep your slug short - preferably five words or less. 


 If you are posting content titled "10 Trending Shoe Styles for Summer", shorten your Permanentlink to "Trending-Shoe-Style-For-Summer".  




Remenber not to use hyphens and underscore marking because Google considers an uncorecore as an extension.


  
Words and this can confuse bots and reduce pagerank.


  Exploiting relationships (but only in this context!). 


 Creating a beautiful, functional website is important, but to stay ahead of the competition you must also manage your online relationships. 



 You get that benefit by linking. 


 WordPress provides out-of-the-box functionality to help you establish connections, such as blogroll and pingback.



  Pingbacks inform the author of an article or suppress their release that you link to your site.  Trackbacks indicate to an author that you have mentioned his work, even if you have not included a direct link.


  It is important to monitor research mentions and links so that you know which external content is affecting your rank.


  Google considers these relationships when your business is "popular" on the web with searchers, industry associates, and competitors.




Choose your web hosting partner wisely. 

 If your business website is down, Google can't find you, and if it can't find you, it can't index your pages.


  Investing in a reliable hosting service is an important part of encouraging organic search traffic. 



 Godaddy provides customized hosting plans for WordPress users.

  Create a sitemap in XML.  Make it easy for Bing, Google, Yahoo and other search engines to crawl your business pages with the Sitemap Generator.


  Just leave your full URL in the text box, select the best answer to the three questions and wait while the generator creates your customized sitemap.


  Write effective title and meta tags. 


 If it is difficult for you to write effective title and meta tags, then you will like the Platinum "seo" Pack plugin, which helps you to optimize the page and post content for "seo".


  And it automatically creates meta tags to ensure that your content gets indexed by search engines.



Stop keyword stuffing.


  If your keywords do not fit naturally in the context of your website content, then top the organic search results pages. 



 Resist the urge to include phone numbers, geographic information, and weird keyword strings that don't add value to your post.



  There are many keyword generation tools that work well with WordPress - this article from LunaMetrics gives you an overview of some of the most popular ones. 


 You can also generate highly relevant keywords from your own data, and the article walks you through that process as well.





  How will you improve your SEO?
Tell us in comment box.




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